Tuesday, November 30, 2010

Crafting in Color Etsy Team: Color on Etsy

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Friday, November 19, 2010

Home






















Welcome to Butterfly-Designs This is a condensed pictorial
history of our company, we hope you can get to know us a
little better from this.



The Early Years We have always had a great interest in
Natural History and Anthropology so it was a natural when we decided to
take what we already loved and turn it into a business. The first design
we thought of was a little diorama consisting of a piece of tree
bark with some dried flowers and a real butterfly
mounted on them, it was an instant hit. When we came up with this idea
we looked around and nobody was doing anything decorative with real
butterflies. Soon we were traveling all over the
country selling these little butterfly cases and telling our story to
anyone who would listen. We quickly tried to expand what we
were doing by adding other natural items like roses, seashells, pine cones,
gemstones and we even began selling many of our old fossils that we had
collected over the years in the same acrylic cases. Every piece we sold
came with a small informative leaflet telling a little bit about the
insects and the fossils inside.


(Our 1st line sheet we used to sell to
shops in person along with a few samples.)





The Mid 1990"s Before we knew it we were in the
largest wholesale markets in the country and we were selling these
little butterfly cases to everyone. As the shows got bigger we
added a few large glass case displays filled with
gemstone mounds and large floral arrangements as a centerpiece
for our shows. By the end of our first few years we were represented by and
doing shows with the top gift rep groups throughout the country. We
quickly began to expand into other types of butterfly displays while
still hand making every piece ourselves.


Our first published catalog






Two of our first Wholesale Gift Shows (Boston and Atlanta)





Our Collection of some of our Exhibitor Show Catalogs from all of the
Wholesale Shows we have Participated in...


[caption id="attachment_41" align="aligncenter" width="640" caption="Our collection of show guides from wholesale shows attended"]Show Guides[/caption]



The Glass cases and acrylic wall hanging butterflies were a huge hit so
we expanded both of those lines







We also decided to include some butterflies in 2 sided glass cases


The Mid to late 1990's In addition to all of the
above we wanted to offer something a little more like wall art so we came up
with the Idea ofbuying art prints and vintage maps and framing them with butterflies
flying on them.





Then we added distressed barn wood frames to keep up
with the decorating trends of the time.




The Late 1990's through 2003 We began heading towards more Contemporary
themes with elaborate Award Winning Displays.


(We were awarded the best in show in Atlanta and Denver)









The Sundance Catalog asked if we could frame some dried flowers in our
frames since they had never seen anything like them


and they wanted to include something like that in their catalog



We added a full line of framed dried flowers and herbs
and sold them for a few years after that while still concentrating on the framed
butterflies























2003 to Now









You can find our retail products here


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Beginning 2010

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